Tag Archives: emergence

Bibliography

By Tom Saunter | Published: August 13, 2009

So that’s it, my series is over. All that’s left to do now is credit the academic sources that influenced and aided in the construction of my argument. Thanks to everyone below, and thanks to you, dear reader, for coming along for the ride. References: Baudrillard, Jean (1983). Simulations. New York: Semiotext(e). Baudrillard, Jean (1988). […]

Posted in Academic | Also tagged Academic, augmented reality, brief, computing, Culture, Design, digital, exploration, Gaming, gps, guide, history, icon, idea, image, imaging, information, interaction, life, love, marshall mcluhan, mcluhan, Media, MIT, mixed reality, Mobile, new, postmodern, reality, research, rules, series, space, technology, university, virtual, visual, walter benjamin, wearable, world | Leave a comment

Summary So Far

By Tom Saunter | Published: July 2, 2009

In summary, Mobile AR has many paths leading to it. It is this convergence of various paths that makes a true historical appraisal of this technology difficult to achieve. However, I have highlighted facets of its contributing technologies that assist in the developing picture of the implications that Mobile AR has in store. A hybridisation […]

Posted in Academic | Also tagged 3D, Advertising, business, cambridge, commerce, commercial, computing, development, device, digital, entertainment, entertainment markets, financial investment, Gaming, hardware, hybridisation, immersion, immersive, information, interactive, interesting, internet, logical progression, magazine, market readiness, medium, Mobile, net, new, News, nokia, philosophy, phone, physical reality, potential, power, prototype, realistic interpretations, reality, related industries, report, set, share, shares, simple, smartphone, social, software, success, T-Immersion, tag, technique, technology, transmission, trends, ubiquitous, user, users, viral, wearable | 2 Responses

Constructing A Methodology

By Tom Saunter | Published: May 22, 2009

Mobile AR is still highly prototypical, and has not received much previous academic attention thus far. A deep analysis of this technology and its implications requires a specially developed methodology, a methodology which acknowledges the pre-release status of the technology, and recognises that Mobile AR represents a fusion of a number of different media technologies. […]

Posted in Academic | Also tagged Academic, critical media, Culture, development, digital, emergent, Gaming, geo, gum, idea, industry, innovation, interaction, interactive, interesting, life, light, marketing, mcluhan, Media, medium, methodology, Mobile, modern, nature, net, network, new, peak, perspective, plan, play, problem, reference, research, social, social interaction, society, story, tag, technology, theory, time, view, Web, writing | Leave a comment

Gameware: A Case-Study in AR Development

By Tom Saunter | Published: May 10, 2009

I have been aided in this series by a connection with Gameware Development Limited, a Cambridge-based commercial enterprise working in the entertainment industry. Gameware was formed in May 2003 from Creature Labs Ltd, developing for the PC games market which produced the market leading game in Artificial Intelligence (AI), Creatures. When Gameware was formed, a […]

Posted in Academic | Also tagged 3D, Advertising, application, artificial intelligence, audience, augmented reality, bbc, business, cambridge, camera, children, collaboration, commercial, connection, creation, Design, development, device, digital, entertainment, entertainment industry, game, Gaming, geo, graph, hardware, idea, images, imaging, industry, information, innovation, intelligence, interactive, interesting, knowledge, launch, LED, location, Media, medium, mind, Mobile, net, new, nokia, nokia corp, open, pc, phone, play, potential, production, products, programming, prototype, reality, research, retail, rights, screenshot, series, service, simple, software, space, studio, success, tag, technology, Television, tool, Tools, toy, university, upload, user, users, view, virtual, visual | 5 Responses

Abstract

By Tom Saunter | Published: April 30, 2009

This series addresses the development and emergence of a new media technology known as Augmented Reality. I hold the view that this is a culturally significant innovation that holds implications for the user in society. My discussion reaches a depth of analysis not yet met by contemporary media theorists, but I employ previous academic thought […]

Posted in Academic | Also tagged Academic, augmented reality, development, economics, emergent, experiential, experiential reality, exploration, framework, guide, hyper reality, innovation, Media, new, reality, room, series, society, technology, theme, theorists, thinking, user, view, virtual | Leave a comment