You’ve probably read about Google Latitude, and maybe even used it yourself. I’ve been using it mostly without meaning to, because I activated the service on my N95’s Google Maps and the bloody thing never turns off. Here’s where I am right now: Locative technologies are a growing area of interest for me. I believe […]
Category Archives: Advertising
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Tagged Advertising, android, code, computing, device, digital, free, fun, funny, geo, google, gps, graph, images, information, interaction, location, locative, map, maps, marker, microsoft, mind, Mobile, n95, net, network, new, people, phone, play, potential, search, service, social, social interaction, space, technology, The Future, thinking, twitter, UK, user, users, view, virtual
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@lifes4sharing #trafalgar was awesome
Wow – the singalong was huge. T-Mobile attracted a huge 18,000 visitors to the event last night in Trafalgar Square, who were informed of the happening through an integrated twitter, viral seeding, PR and Mobile campaign. Subscribers and visitors to the lifesforsharing YouTube channel were also informed, as were members of existing Facebook fan groups. […]
Posted in Advertising
Tagged campaign, digital, facebook, fan groups, images, Media, Mobile, net, singalong, subscribers, t-mobile, trafalgar square, twitter, upload, vernon kaye, youtube
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T-Mobile’s Next Event – Trafalgar Square
YouTube – T-Mobile’s Next Event – Trafalgar Square: Here’s a teaser for the T-Mobile campaign I’m working on at the moment. It is going to be huge! Please help me pass it along. More details to follow but for an early preview, check out the YouTube channel, Facebook page and Flickr group.
Posted in Advertising
Tagged campaign, facebook, flickr, Mobile, php, t-mobile, trafalgar square, view, youtube
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Mobile Advertising Gets Clever
The premise of online media is that it is fully accountable, a feature that I’m sure contributes to Digital’s continued growth during the recession.
It means I can track from impression to conversion across hundreds of thousands of users.
It means I can optimise towards my best performing sites to maximise ROI.
It means any number of other benefits, which I’ll come to in a later post (heh).
For a